Caesar AI - Announcement Video
Caesar AI founder Mark McKenzie brought us in to create a corporate announcement video that would clearly explain what Caesar AI is and how it’s set to change the way we use artificial intelligence. We sourced a location with the right feel for a tech startup, organised a full crew, and completed filming in just 1.5 hours. With no b-roll and the camera locked on Mark throughout, we ran a five-camera setup, including one on a motorised slider, to keep it visually engaging. This was a fast-turnaround video production with no room for second takes.
Project overview
This was a multi-camera corporate shoot tailored for a startup launch. Caesar AI needed an announcement video that felt sharp, direct and professional. We handled everything from location scouting and crew hire to editing, grading and sound mixing. The brief was simple: no filler, no downtime, just one person on screen delivering a focused message. We turned the entire project around in under 48 hours. That’s how we handle video content for startups moving at speed.
Project results
Key outcomes include:
The final video was launched on Caesar AI’s X.com account just two days after filming and pulled in strong results on day one.
- 143.5K views on X.com
- 215 reposts, 89 comments, 498 likes and 92 bookmarks
- Shot, edited, sound-mixed and delivered within 48 hours
- Positioned Caesar AI with high engagement and clear messaging at launch
