We managed every aspect of the project from start to finish, beginning with scripting and detailed planning. We developed storyboards that aligned well with our client’s objectives, creating a clear and engaging narrative. Our pre-production efforts included assembling a skilled crew and coordinating with featured talent, ensuring a seamless transition to production.

The shoot took us to a specially selected Airbnb in London, providing an authentic and inviting setting. The presence of TikTok star Joe Carmichael added a modern twist, appealing to younger audiences and enhancing the advert's impact. Our team managed all aspects on-site, capturing the funny moments that would define the commercial. 

Post-production involved detailed editing to ensure the pacing and flow supported the client’s goals. We filmed in-camera transitions to enrich the visual storytelling, maintaining a warm and appealing aesthetic throughout the advert. The final product was a cohesive and compelling commercial that showcased the benefits of Tramway Path’s raffle service.